About

7

Who We Are

With our roots set back in 1977 where a group of East Coast farmers wanted to ensure certainty around the aerial application of fertiliser, Farmers Air is a family-owned agricultural aviation business with over 40 years of experience serving East Coast farming families.

Covering a million hectares from the Mohaka River at the Southern end, through to the East Cape and back to the ranges – with the occasional job in Bay of Plenty and Waikato – we look after the top dressing needs of over 600 farmers.

Whilst the application of solid fertiliser makes up the majority of our workload, we also have the capability and expertise for seeding work, thistle spraying and rural fire fighting support.

Keen to know the story behind our logo and fleet name? You can read about it here

We exist for the farmer

We’ve never been ‘here today, gone tomorrow’ types, because we call this place home, and the farmers of the East Coast are the heart of our business.

They are more to us than just a customer – they are our friends; they are neighbours; they are part of the family here at Farmer’s Air.

From our aircraft to our support services, software and booking system we place great emphasis on R&D and ensure our technology is leading edge, and whilst we offer nothing other than the very best service, we are not corporate. We are the local guys – and when we are operating on your farm, we strive to be the best part of your day.

Our team understand the farming landscape and we know the East Coast better than anyone else. We remain mindful that our customers make their living off the land and therefore depend on us to help them keep that land in the best possible condition throughout the year. We take our role very seriously as we’re proud of the prosperous farming sector in our region, so we have its best interests at heart.

It’s important to us that we are accessible and responsive – we offer a hands on and involved service and we work closely with our customers to ensure their unique needs are met.

We are proud of our region and we like to give back to the community that keeps us in business.

With this in mind, we do all we can to support grass-root groups and associations that keep our region striving and thriving.

What we do

We provide a range of accurate agricultural aviation application services.

Top Dressing

The heart and soul of our business. We’ve been offering aerial application of fertiliser for over 40 years, and pride ourselves on innovation, customer service, efficiency and safety. To book a job online click here

Seeding

Limited by the ability to access and utilise rugged, steep terrain? Our spreader equipped aircraft offer an efficient and effective solution for sowing seeds over terrain that can’t be readily accessed from the ground.

Fire fighting

Defending our land is important to us. As partners of FENZ, our aircraft enable us to support rural fire events by dropping large amounts of water over burning terrain.

For more information on any of our services contact our friendly team.

How we do it

Leading Edge Innovation and Fleet Technology

We don’t rest on our laurels – innovation is welcomed by us and we are always looking for ways to modernise, introduce efficiencies and further promote safety in our operation.

In 2011 we undertook an evaluation and major modification process on our original Pacific Aerospace 750XL. This involved removing unnecessary weight, installing a lightweight high strength carbon fibre hopper, and incorporating a barrier air filter into the streamlined cowl which, in turn, improved performance. From this project, the Falco XL was born. You can read more about our fleet here.

GPS Application Accuracy

Nothing pleases us more than delivering a great result for our customers – and we will work day and night to do this.

If there is a superior and more cost-effective way to deliver our service, we will be the first to explore this, because saving our customers money is a key focus.

As part of our commitment to this, we use New Zealand owned and operated TracMap – a GPS guidance tool that ensures optimum accuracy and proof of release with regards to fertiliser spread. TracMap Online also helps us improve the efficiency of application.

Advanced Spreading Technology

As an independent operator, we control our costs and operations from the ground up – giving customers the best team & equipment to ensure they get the best result in the most cost effective manner.

Our internally developed computer controlled gatebox has the ability to be coupled to GPS prescription maps for variable rate spreading. This is now considered the industry standard for variable rate application, along with our independently audited gatebox and spreader attachments giving a very even spread across the paddock. This technology coupled with our industry leading aircraft makes for the most efficient platform to spread fertiliser by air.

Safely, or Not At All

Whilst we can be counted on to do what we say we will do and get the job done – we never jump the gun or take short cuts along the way.

Safety is paramount in everything we do – we set our standards high so we can ensure our team return home safely to their families each night.

We are well versed in the risks we face and what it takes to mitigate them. We are always looking for ways to enhance the safety of our pilots, our ground crew and of course, our customers – be it to person or property.

Farmers Air is an AIRCARE accredited operator – an integrated programme for aviation businesses. It brings flight safety, environmental safety and other safety related functions together in one safety assurance programme.

We like to often say, we do the job properly and safely or we don’t do it at all.

AdaptaRate – Variable Rate Technology from Farmers Air

You might have heard a bit about a new technology spreading system called Variable Rate. We’ve pulled all the facts together to explain the what, why and how so you can easily understand what it means for you and your farm.

What is Variable Rate technology?

Variable rate (VR) is a new technology that helps aerial top dressers apply the right amount of fertiliser to the right parts of hill country farms to reduce nutrient run off, minimise input costs for farmers by avoiding wasteful application to unproductive land, and promote environmental sustainability.

VR takes into account slopes, sensitive land, boundaries, aspect, stocking rate, soil fertility, production yield. It connects wirelessly to the plane’s computer which automatically controls the door release.

Why it is being used now?

Local councils have been researching variable rate technology for years in partnership with MPI. It has taken time for them to map all farm land and create the technology to take advantage of that mapping to aid more precise fertiliser applications that cater for the environment at the same time.

How does it benefit me?

VR allows you to be more efficient and effective in the way you spread your fertiliser saving you money. You can then deploy fertiliser you might have previously spread on sensitive or unproductive land and make it go further on more productive yielding areas.

VR also provides you with accurate and precise proof of placement.

By using VR you are protecting yourself from the volatility of fertiliser prices by only using what you need, and nothing you don’t. That’s a win for you, your bank balance and the environment.

How does it work?

VR works with any farm mapping software (May My Farm, TracMap, FarmIQ, Ravensdown and Ballance).

Once we have an accurate 3D map, they get run through our ArcGIS algorithm to produce a slope and aspect map that can be set at different slope angles to help identify areas on your property that meet the 10% slope regulations for cropping.

Want to know more?

https://www.mpi.govt.nz/dmsdocument/46729-The-use-of-variable-rate-fertiliserapplications-in-NZ-hill-country

Our team

Andrew Hogarth

Owner/Chief Pilot

Andrew has been involved with Farmers Air since 2001, where he started as a loader driver and worked his way up to the General Manager role before he purchased the business in 2016.

Originally from Nelson, Andrew’s passion for agricultural aviation extends as far back as he can remember. As the son of a topdressing pilot he has learnt the industry from the ground up.

Andrew is dedicated to providing the most cost effective aerial application to his clients and ensuring his staff go home safely each day.

He and June have three children and are proud to be part of the prosperous East Coast region.

Glenn Haora

Operations Manager/Pilot

June Beange

Office Manager

Cherie Miller

SMS Manager

EmmaRene Webby

Customer Service

Simon Grant

Pilot (Wairoa)

Alex Stewart

Pilot

Dylan Wallbank

Pilot

Phillip Harris

Ground Crew (Wairoa)

Matt Grant

Maintenance Controller

Ben Chadwick

Senior Ground Crew

Deane Moore

Mechanic/Ground Crew

Sam Jobson

Ground Crew, Waikato Base